Our Story

Here at Boomerang Dining, we like to go out to eat. However, it’s not always easy to decide upon the right restaurant. With outdated websites, confusing user reviews, excessive advertisements, and incorrect information; Boomerang founders Jim and John became frustrated with the restaurant search services that were currently available. As frequent travelers they found hotels had very little to offer guests who would ask for restaurant recommendations. Thus Boomerang was born, with the goal of making the restaurant search process inside and outside the hotel a pleasure instead of a hassle.

Boomerang developed the Virtual Restaurant Concierge (VRC), an exclusive service committed to connecting the dining public to restaurants. At the heart of our program is a 55 inch touch screen placed in key high traffic locations providing accurate, updated, and reliable information about restaurants to users who are most likely to eat out. In addition the online search and social networks act as additional promotional channels for all restaurants in the VRC. It doesn’t end there, with countless service partners we offer members of the VRC exclusive discounts and support to help make your restaurant successful. Boomerang benefits both the hotels and the restaurants it serves.

The VRC currently supports more than 25,000 restaurants throughout California, Nevada, New Jersey, Pennsylvania, Washington, D.C., New York, and Massachusetts, and we are always expanding VRC service into new locations.